Agency Audit: Expectations vs. Reality
What is an Agency Audit and what should you expect to learn? A review of an agency is like any other business review, only more targeted at the specifics of
What is an Agency Audit and what should you expect to learn? A review of an agency is like any other business review, only more targeted at the specifics of
A Leeds based digital agency that was having a difficult time with their current client base, and how to grow their client base, contacted me to see if I could
How do you create a truly photo realistic visual CPQ (configure, price, quote) system that allows consumers to visualise what they are actually buying, signing up for, before actually placing
1. Quantitative Analysis This is the core of any digital audit. You should take a holistic look at your digital strategy through metrics and evaluate what’s been working and what has
No matter what sort of business you are, social media has to be an essential tactic of your marketing strategy. It’s a cost effective, easy way to engage with your
…and the agency didn’t deliver the brief We took on a project the autumn of 2013 acting as web strategy consultants/web project managers for a business with no direct knowledge
Outsourcing as strategy Companies increasingly outsource specialist services and logistics; Accounting, HR, Delivery, server hosting, advertising etc. The arguments for such a strategy frequently refer to flexibility, access to unique
Practical usability testing of websites I was researching some data on website usability recently. Having been involved in many usability tests over the years I am perhaps now programmed to
this is the summary
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