Faster data processing
AI tools crawl and analyse your entire digital ecosystem in hours, surfacing patterns across thousands of pages, campaigns and user sessions that would take a human analyst weeks to identify manually.
Service
Find out what is really going on with your digital performance.
Most businesses have a rough sense of how their website and digital channels are performing. A digital health analysis replaces that guesswork with evidence, and AI is now making the process faster and more revealing than ever.
Why a standard analytics report is not enough.
Generic dashboards tell you what happened. They rarely tell you why, and they almost never tell you what to do about it. A proper digital health analysis goes deeper, examining your website, your competitors, your search performance, your advertising and your customer journeys to find the gaps and opportunities that surface-level data misses.
With AI now able to process thousands of data points across your digital ecosystem in hours rather than weeks, those findings arrive faster and with greater precision. That means you spend less time waiting for a report and more time acting on it.
The result is a clear, prioritised plan that tells you exactly where to focus your time and budget for the greatest return.
Website design and user experience
Conversion performance and funnel analysis
Search engine rankings and SEO health
Paid and display advertising performance
Social media impact and reach
Email marketing effectiveness
Competitor benchmarking and market position
How AI makes a digital audit sharper and faster
AI does not replace the strategic analysis that makes an audit valuable. It accelerates every stage of the process so you get better findings in less time.
Deeper competitor insight
AI-powered competitive analysis goes beyond traffic estimates. It maps your competitors’ content strategy, backlink profiles, keyword positioning and paid activity to show you where the real gaps and opportunities sit.
Predictive prioritisation
Rather than listing every issue equally, AI models help rank findings by potential business impact. You see the changes most likely to move your metrics first, not buried at the bottom of a spreadsheet.
Automated technical checks
Site speed, mobile usability, crawl errors, broken links and schema markup are all checked automatically by AI crawlers, freeing up time for the strategic analysis that requires human judgement.
Behavioural analysis
AI-driven session analysis reveals how real users navigate your site, where they hesitate, where they drop off and what content holds their attention. This goes well beyond standard heatmaps.
Clearer reporting
AI helps synthesise complex datasets into findings that are easy to understand and act on. No jargon, no hundred-page reports. Just the things that matter, explained plainly.
How findings become action
Data on its own changes nothing. What matters is turning findings into prioritised, achievable actions your team can follow. Here is how I make that happen.
RAG-rated priorities
Every recommendation is scored using a simple red, amber and green system. Red items are costing you money right now and need immediate attention. Amber items are limiting your growth and should be addressed soon. Green items are performing well but have room for optimisation. This removes any ambiguity about where to start.
Short, focused sprints
Rather than handing you a single overwhelming list, I break the action plan into 30-day, 60-day and 90-day priorities. This keeps your team focused on what is achievable right now while building towards larger goals. AI tracking tools monitor progress against each sprint so you can see movement in real time.
Two levels of analysis, both built on AI.
Initial analysis
from £1,500
Delivered within 2 weeks
- Overall score out of 100
- Summary of key findings across all channels
- Website, analytics, SEO, PPC and social review
- AI-powered competitor benchmarking
- Easy-to-read executive summary
In-depth analysis
Custom based on scope
Delivered within 4 weeks
- Everything in the initial analysis
- Detailed competitor comparison with AI insight
- Full RAG-rated report with ROI impact estimates
- 30/60/90-day action plan with sprint priorities
- Personal walkthrough and implementation support
See where your competitors are winning.
Understanding your own performance is only half the picture. A proper digital health analysis includes a detailed look at what your direct and indirect competitors are doing well, where they are falling short and where the market gaps sit that you could fill.
Market positioning
Where you rank against competitors across search, social and paid channels.
Potential disruptors
Emerging competitors and strategies you should be aware of before they take hold.
Content and keyword gaps
Topics and search terms your competitors rank for that you currently miss.