August 2, 2022

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What is “digital experience”?

A digital experience is a user’s interaction with a digital touchpoint— buying something online, receiving updates from an app, using a business platform. Touchpoints can be mobile apps, websites, smart TVs, ATMs, kiosks, point-of-sale, etc. A digital experience strategy is not an IT only initiative; it should be seen as a customer-centric initiative. There is

Brian Schur August 2, 2022

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August 2, 2022

What is “digital experience”?

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