Digital and AI Consultant
Most organisations are getting less from their digital than they should be.
Most AI projects don't pay back.
There’s no shortage of noisy advice, over-engineered tools and consultants who’ve never had to make any of it work.
I’ve spent 25 years making it work. Better websites, smarter customer journeys, decisions based on what the data actually says. AI brought in where it pulls its weight.
If your digital isn’t earning what it should, that’s where I’d start.
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Case Studies
How a mid size regional UK law firm grew online enquiries by 190% without rebuilding their website
From around 182 enquiries YTD to 529 across 18 months of phased, focused work. No
Four years, two websites, one consultant: rebuilding digital marketing for a UK foreign exchange firm.
Situation A mid sized UK foreign exchange and international money transfer firm, with a sister
55 digital audits. Here’s what I found.
Over two years I looked inside the digital operations of 55 small and medium businesses.
Six months. One defendable brief. A website worth pricing properly.
A six month discovery that turned “we need a new website” into a 41 question
Digital experience consultant
AI does not replace great digital strategy. It accelerates it. All of my existing services are now AI-enhanced.
digital experience
Strategy, UX and customer journey work, sharpened with AI insight and behavioural data.
digital health analysis
Structured audits of your digital footprint, now including AI readiness scoring.
Real world AI consulting
AI opportunity audit
Find out exactly where AI can make you money (or save it)
In five days I map out your highest-value AI opportunities, ranked by ROI. You get a clear, jargon-free report with quick wins and a 90-day action plan.
from £2000
AI implementation sprint
Take one high-impact use case and make it live, in weeks
From AI-powered search and knowledge systems to data automation and marketing intelligence. One problem, properly solved.
From £5,000
AI retainer
Ongoing AI advantage, not a one-off project
Monthly partnership covering optimisation, new use cases, team enablement and performance tracking. Your AI capability grows continuously, not in bursts.
From £2,000/month
Not theory. Thirty years of real-world delivery.
I have been building digital systems since 1994. I founded and ran a digital agency for over two decades, worked at board level across multiple sectors and delivered complex projects for global organisations.
Most AI consultants are tool-led and junior. I bring something different: the ability to sit in a boardroom, understand the business challenge and then go and actually build the solution.
You get senior thinking and hands-on delivery. No juniors. No subcontractors. No overcomplicated proposals.
Client Testimonials
latest insights
Tech for social good (on a charity budget)
One audit sticks with me because the gap between ambition and resources was wider than anything else I encountered across 55 businesses. A charity wanted
Not every digital problem is about websites
One of the 55 businesses I audited employed hundreds of people. A gaming studio. They didn't need help with their website. They didn't need SEO
How a regional firm grew online enquiries by 190% without a rebuild
Most law firm websites don’t need rebuilding. Most of them need defining. The case below is one example of what that means in practice. The
The instrument maker targeting Japan
This was one of the audits I enjoyed most. A manufacturer moving production back to the UK, making it the only large producer of its
The company that was already winning
Not every business that came through the programme was struggling. One was already number one in its sector nationally. Turnover had grown from eight million
When the website IS the business
For most of the 55 businesses I audited, the website was a marketing channel. A way to get found, generate enquiries, build credibility. Important, but
Digital on a charity budget
Six of the 55 businesses I audited were charities or community organisations. A community energy group helping residents cut fuel costs. A mental health charity
Creative businesses, creative problems
Some of the most interesting audits I did were for creative businesses. A photographer with international recognition. An illustrator building a personalised clothing brand. A
Not sure where to start?
Most clients begin with a conversation. No pitch, no hard sell.
Just a straightforward discussion about where you are and whether I can help.