Global law form – digital strategy preparation
July 9, 2025
The challenge A transatlantic law firm wanted to future-proof its digital presence. Their existing website was underperforming in both visibility
Leadership teams are under pressure to “do something with AI” but there is no shortage of noise, conflicting advice and over-engineered solutions that never quite land.
The tools exist. The potential is real. But turning that into actual cost savings, better decisions and new revenue? That requires someone who understands both the technology and the business.
That is where I come in.
Find out exactly where AI can make you money (or save it)
In five days I map out your highest-value AI opportunities, ranked by ROI. You get a clear, jargon-free report with quick wins and a 90-day action plan.
from £2000
Take one high-impact use case and make it live, in weeks
From AI-powered search and knowledge systems to data automation and marketing intelligence. One problem, properly solved.
From £5,000
Ongoing AI advantage, not a one-off project
Monthly partnership covering optimisation, new use cases, team enablement and performance tracking. Your AI capability grows continuously, not in bursts.
From £2,000/month
AI does not replace great digital strategy. It accelerates it. All of my existing services are now AI-enhanced.
Strategy, UX and customer journey work, sharpened with AI insight and behavioural data.
Structured audits of your digital footprint, now including AI readiness scoring.
I have been building digital systems since 1994. I founded and ran a digital agency for over two decades, worked at board level across multiple sectors and delivered complex projects for global organisations.
Most AI consultants are tool-led and junior. I bring something different: the ability to sit in a boardroom, understand the business challenge and then go and actually build the solution.
You get senior thinking and hands-on delivery. No juniors. No subcontractors. No overcomplicated proposals.
“You will find Brian will deliver added value over and above contract, work with integrity and fairness, and are deadline-driven. I have no hesitation in recommending him to any company that is looking for digital project management and strategy.”
“Halo Financial have been working with Brian for over 8 years, initially on wireframes and usability audits. Over the past 4 years Brian has been closely involved with our online strategy, rebuild of our websites in a CMS and general online consultancy.”
“Having worked with Brian for a number of years I can recommend his strategic, technical and planning abilities. Brian handled a series of challenging projects and situations in a calm and professional way, with a good eye for the realities of deadlines and commercial considerations. Brian promotes an inclusive team ethos, where individuals are encouraged to take responsibility and be creative.”
“I first worked with Brian at Superbreak as a developer and found him to be a great manager who got on well with his staff, as I progressed into project management I also found him to be a great mentor that I have learnt a lot from.”
The challenge A transatlantic law firm wanted to future-proof its digital presence. Their existing website was underperforming in both visibility
Transforming Their Website with Strategic Digital Insight The challenge A transatlantic law firm with a broad client base and international
The metrics most website audits miss Standard website analytics give you a surface-level picture. You can see how many people visited, where they came from and whether they converted.
The patterns usability reviews keep turning up Usability reviews rarely surface dramatic, obvious failures. What they tend to find instead are patterns: the same small problems appearing again and again
The link between a website audit and your conversion rate There’s a version of your website that converts better than the one you have now. The question is what’s standing
Most clients begin with a conversation. No pitch, no hard sell. Just a straightforward discussion about where you are and whether I can help.