“Digital transformation” – what does it mean in 2021?

Its certainly been a turbulent time over the last 18 months! Businesses have had to “adapt to survive”, there is always someone touting the “digital transformation” mantra, but what does it mean, as we come out of lockdown and learn…

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This is how to PIVOT

My wife runs (ran) knitting workshops teaching all sorts of people many different kinds of knitting techniques, and has done for years. She is also a knitwear designer and has designed everything from a bespoke cushion that is 5 feet…

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Why your digital strategy should change – NOW

Are you ready for the NEW NORMAL This is the ideal opportunity to reset, review and plan for a new future. Now is the time to change your marketing activity to meet the needs of your customers post COVID-19. Customers…

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how a RAG report can improve your website

What is a RAG report – basically it a report that highlights in Red Amber Green issues with red being the most important that need addressing. In the world of digital it is a great to assess how well your…

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working from home – observations over 10 years

Thought I’d write this article for those of you that have just started working from home during these unprecedented, unrehearsed times. I’ve been working form home nearly 10 years now – my business birthday is May 4th this year, we…

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